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Client
Belron
Domain
Retail
Service
Digital Transformation

Digital first changes everything

Re-engineering customer journeys, employee experiences and operational processes – all at once.

Belron fixes, replaces and recalibrates vehicle glass—and they’re great at it.​

To stay on their impressive growth curve, they came to us to re-think… ​pretty much everything. We dug in and developed a digital-first customer, ​employee and operational experience across their services.​

That’s our idea of fun.

Diving in

We analysed over 500,000 consumer insights, leading to 4 global personas , each with a detailed customer journey map.

​We hosted over 35 design workshops to understand the current market situation and set the future vision.

​We designed streamlined customer and employee experiences for each service, both in-branch and on mobile.

We produced 4 end-to-end global customer journey maps for the UK, France Germany and the USA, alongside 3 global micro journey maps to reflect the future-state employee experience, technology components and data solutions.

​We helped generate a whopping 247 customer and employee experience ideas, consolidated into 46 propositions, supported by over 500 user stories capturing the key features from each proposition.​

500k
customer insights analysed​

£50m+
minimum annual run-rate benefit upon implementation​

80%
of the business pain points addressed

Successful alignment across international markets